Fleetnetics Website Revamp - Modernizing the Digital Experience

At Wonderlabs, I led the website revamp project for Fleetnetics, a cloud-based ERP platform for the automotive industry. The goal was to modernize the website’s design, improve user navigation, and optimize content presentation to better showcase Fleetnetics’ comprehensive fleet management solutions. Key Achievements: ✅ Led End-to-End Project Execution – Managed the website revamp timeline, resources, and deliverables to ensure a successful launch. ✅ Collaborated with UI/UX & Dev Teams – Worked closely with designers and developers to implement a modern, user-friendly interface aligned with Fleetnetics’ branding. ✅ Defined Product Requirements & User Flows – Ensured the new site highlighted Fleetnetics' ERP capabilities while improving navigation and user experience. ✅ Optimized for Business Goals – Focused on increasing lead generation, customer engagement, and SEO performance. ✅ Stakeholder Management – Acted as the main bridge between Fleetnetics’ leadership, designers, and developers, ensuring alignment across teams. By successfully leading this website transformation, I helped Fleetnetics create a stronger digital presence, making their ERP solutions more accessible and appealing to automotive businesses.

Category

Web Development / Product Management / Digital Transformation / UX/UI Optimization

Services

Project Management, Product Strategy, Stakeholder Coordination, Website Revamp, Web Design, Content Structuring

Client

Fleetnetics (DewTouch Innovations)

Year

2017 - 2018

At Wonderlabs, I led the website revamp project for Fleetnetics, a cloud-based ERP platform for the automotive industry. My role was to oversee the project from planning to execution, ensuring that the redesigned website effectively showcased Fleetnetics' fleet management solutions while improving usability and engagement.